The digital advertising landscape is undergoing a significant shift, and neither Google AdX and AdSense are feeling the strain. Revenue reports paint a bleak picture, with publishers and advertisers alike grappling with reducing earnings. A myriad of factors are driving this slump. Some experts point to rising competition from new platforms, while

Seasonality can influence advertisers' bids – As an example, retail advertisers may well raise their here bids all through particular occasions on the 12 months when their revenue are inclined to boost. Also, CPC can slide firstly of each quarter. The Federal Trade Fee approved the Google-DoubleClick acquisition in 2007 immediately after an eigh